HAPPENINGS

How to avoid market assumptions?

Hello everybody, Michael here! 🙋‍♂️

Wah, finally back after going MIA last week! 🕵️‍♂️

But don’t worry lah, I didn’t disappear for good—I was just busy thinking of how to level up my blog series just for you! 😎🚀✨

The other day ah, I was sitting down like some kind of Shakespeare, with ink and feather under a candelabra, pretending I was a famous writer from the 1500s. 🖋️📜

I was hoping it will trick my brain into writing better! But haiz, it didn’t work... 🤦‍♂️ don't even know why I thought it would!

But let me ask you, you ever kena that moment when you thought, "Wah, this forsure will work wan!" and then it doesn't work out? 😩

For me, I was just doing some nonsense, but for you, it could be your whole marketing plan going down the long kang (drain). 😱🚰💸

Because making assumptions and guessing is like seeing some salt on the table that looks like sugar, and then you happily dump it into your kopi without checking—wah, not the best idea, would not recommend! ☕🧂🙅‍♂️

Even seasoned business owners (yes, even the atas ones) fall into this trap sometimes. 😮 We assume we know what our customers want, how they think, or which marketing channels will sure give us the best results. Then when things don’t go our way, we end up scratching our heads like, "Eh, why like that ah?" 🤔💭

That’s why today, we’re diving deep into the world of market assumptions and how they can make or break your marketing game. 🎯💥 So let’s spill the beans on why it's better to base your strategies on solid data instead! 📊📈

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